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How to Uncover Your Optimal Sales Page Offer
Domino Connection Getting to the heart of what you offer and why someone needs to buy from you isn’t as easy as a lot of people like for you to believe. There are a lot of ways to frame an offer. It...
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The One Secret Copywriters Don’t Share with You
Domino Connection Sales pages are never easy. Some copywriters make it look easy, but this is after years of practice and applying one secret that I’ll share with you here. There are so copywriting...
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10 Tips to Create a Sales Page that Converts Prospects to Customers
Domino Connection You work your butt off for your clients, and they know it, but how do you convey this on the services page of your website without bragging too much or too little? It’s a balancing...
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Five Tools You Need to Create a Great Sales Page
Domino Connection Every sales page and landing page has one main goal. To Sell. If it doesn’t, then it flounders. There are a lot of businesses out there that subscribe to the theory that if you build...
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Dealing with website jealousy?
Domino Connection My friend and I were having a cup of coffee last week. He was fidgeting and seemed very distracted. I could see something was bothering him, so I asked, “Is something bothering you?”...
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3 Simple Steps to Improve Your Website’s Conversion Rate
Domino Connection A few years ago I noticed I changed my services page for the 8th or 9th time in less than a week. I was doing more changing than closing sales. As I was sitting there with my head in...
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Customer Pain Patterns
Domino Connection Each group of customers has a specific pain that they need help solving, but many times it’s tricky to uncover. Many companies struggle to find and sell to the spark of pain. My...
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How to Avoid Turning into a Frustrated Pirate during the Sales Process
Domino Connection As you know the sales process is a tricky one. It’s a balancing act of pulling in your ideal customers and pushing away the people who aren’t a good fit. Many of my clients don’t like...
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7 Powerful Steps to Turn a Visitor into a Buyer
Domino Connection You might reasonably assume that customers make logical decisions when they choose to buy from you or not, but they don’t. Do you know why? Emotions get in the way of rational...
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